New Nintendo Exclusive IP On the Way

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New Nintendo Exclusive IP On the Way
Blue Fang and THQ team up on a new casual-friendly franchise.
by Bozon

February 18, 2008 - THQ and Blue Fang announced exclusively through IGN today that a partnership is being made on a brand new videogame property between the two companies. Being developed for Wii and DS (as well as PC), the makers of Zoo Tycoon will be creating an all-new franchise that targets causal gamers specifically.

As of right now, details on the product are sparse, but the news of exclusivity across Nintendo platforms, and the fact that Blue Fang has had tremendous success with the Tycoon series already (also THQ published) could mean great things for Nintendo's casual audience.

"With sales in excess of seven million units worldwide, Blue Fang's Zoo Tycoon franchise as served to expand the casual gaming demographic through its accessible, compelling gameplay," said Scott Guthrie, executive vice president of publishing for THQ. "We're confident that this new property wills trongly appeal to the new generation of casual players on Nintendo Wii and DS."

Blue Fang president Hank Howie also seems extremely enthusiastic to get this partnership underway, stating that, "THQ's worldwide marketing and sales expertise, long history of strength on the Nintendo systems, and exceptional developer support make them the ideal partner for our new property. We've had a very successful experience working with THQ on the DS version of Zoo Tycoon, and we look forward ot releasing first details of our new game together with THQ later this year."

We'll have more news on Blue Fang's brand new exclusive IP once the two companies are ready to unveil the game, so be sure to check back soon for more details. We may not know much about the game thus far, but a Nintendo-exclusive sim series from the makers of Zoo Tycoon could prove to be a great casual experience if the developer sticks to its Tycoon roots.